I often speak about Personal Branding , Personal Development and how we can use Digital Tools to assist both those areas.
The most important asset to any individual looking to raise their brand online, is a Personal Website.
It is the forefront of you online, the home of your image and the gateway to opportunity.
Therefore if you are in the ...
Mashable; 'The Social Media Guide', the monstrous mash-up blog that opened up the world of Social Media at the helm of Scottish born Pete Cashmore. The site quickly became the leading new media website in the world due to it being the most comprehensive and active Social Media News site of recent years.
As it has expanded in size, recruiting more ...
Client: "Hi, would you be able us out with a Digital Strategy for our business?"
Me: "Yeah that sounds great. Send me some links so i can check out your online presence."
Client: "We don't have a website but we use a Facebook Fan Page and YouTube channel to market."
So you run a business or plan on starting a business in 2010 ...


Luca Massaro is a London based digital marketing professional who specialises in personal and brand development using social media.