I was having a conversation recently with a friend about his business model. We were throwing ideas back and forth and then he asked about interaction and engagement with his market. (The most famous words in a Social Media Guru's dictionary).
The world of Social Media to most of the population means Facebook and Twitter. Okay, we all use those Social Networking sites, we all know how to link our Twitter to our Facebook Page and we all have a Blog or Website.
For a while, businesses have been trying to enforce commercial gain using Social Media. But most of these businesses ...
Absolutely brilliant! Without an introduction, i'll let you make what you like from below.


Luca Massaro is a London based digital marketing professional who specialises in personal and brand development using social media.