Dear Twitter,
This week you turned five years old. Marketing scams, iPad & baked bean bots and Beliebers army aside, you have become the single most useful and important tool in my life. I'm not referring to you keeping me in the loop within my industry, but the human connection and the opportunity this has afforded me from being a loyal ...
"If you for a second, don't believe in what you are doing, whether it is your personal brand, or the product you represent, you need to get out now." Gary Vaynerchuk
I have been meaning to write a post on Personal Branding for a while now. I spent 40 mins watching this video twice and making notes on Gary's speech, ...


Luca Massaro is a London based digital marketing professional who specialises in personal and brand development using social media.