Industry Spotlight is the name of a series of weekly interviews dedicated to sharing the inspirational stories of key individuals within the entertainment industries.
After a relaxing Easter weekend, it's back to business. Hands up those of you who ate your weight in chocolate eggs? ... ME ME ME! It's fine, I found that chocolate does actually have some nutritional value.
On ...
Industry Spotlight is the name of a new series of weekly interviews dedicated to sharing the inspirational stories of key individuals within the entertainment industries.
In last week's Industry Spotlight I interviewed one of the London technology scene's brightest sparks and I think it's safe to say anyone who read the article came away feeling inspired.
This week the script has flipped ...
Dear Twitter,
This week you turned five years old. Marketing scams, iPad & baked bean bots and Beliebers army aside, you have become the single most useful and important tool in my life. I'm not referring to you keeping me in the loop within my industry, but the human connection and the opportunity this has afforded me from being a loyal ...
Industry Spotlight is the name of a new series of weekly interviews dedicated to sharing the inspirational stories of key individuals within the entertainment industries.
In this week's Industry Spotlight I go International. That's right chaps, the word is out and Mr. Luca is in public demand.
On the day that twitter turns five years old, it's only fitting that this ...


Luca Massaro is a London based digital marketing professional who specialises in personal and brand development using social media.